Friday, November 15, 2013

Saturday, June 15, 2013

What am I Paying For?

I recently read an article on cake pricing from Cake Boss which really helps illustrate the cost of a custom cake.

Wal-Mart sells their cakes for $15!  I can't match that price, much less beat it!

Never, ever compare your prices to Wal-Mart, Sam's Club, Costco, or a grocery store.  People can't get the same cake at Wal-Mart that they get from you.  That cake at Wal-Mart was made months ago, flash-frozen, and shipped to the store, where an employee working as quickly as he/she could frosted it with icing from a bucket, and maybe added some airbrushing or buttercream roses.  That employee probably had 50 other cakes to complete in the same shift.  The difference between your cake and Wal-Mart's cake can be likened to the difference between custom garments and off-the-rack clothes. Say you went to a seamstress, consulted with her about the perfect fabric and cut for your body type, discussed your coloring, took measurements, went back for several fittings, and in the end had an exquisite dress, hand-made with excruciating attention to detail, perfect for your body and your coloring.  When the seamstress required payment, you would not tell her that a Wal-Mart dress costs $14.99, so that's all you should pay. The two products are not comparable.  

Saturday, March 23, 2013


Of all the hobbies I do, cake decorating is by far my favorite. I love everything about the process. I love dreaming up an idea. I get inspiration from other people's ideas, books, magazines, etc. Then something just "clicks" and I get a vision for the cake I want to make. I have so much fun trying out new recipes, new fillings, new frosting ideas and new cake combos. The possibilities are endless!

All donations from all cakes go to charity. Two years ago I saved enough money from my crafts and cakes to buy a goat for a woman in Africa. Last year I was able to install a Little Free Library for my neighborhood kids and so far this year I've had the opportunity to purchase building supplies for people affected by Hurricane Sandy, donate $ to St. Jude Children's Research Hospital and assist a local family whose house recently blew up. We are currently saving to build another Little Free Library. 

Making a difference for someone else is truly one of the most important things we can do with the life we are given.
Enjoy a piece of cake and bless someone else! 

I hope you enjoy my cake collection!